Results

There are a few lessons I’d give my 22-year-old self if I had a small business time machine. Strap in.

Doing same thing over and over so boring, Hollander, and we need to stop doing it. Here are three small business lessons we can learn from “Heated Rivalry”.

At first glance, charging different prices for different people seems wildly unfair – but it’s actually about levelling the playing field.

Today, I stumbled upon a directory of “Canberra’s best graphic designers” and realised the post was published in 2009 – I was thirteen years old. In this post, I chat about what happened between then and now; to get me from artistic Canberra teen picking her high school subjects, to booked-out freelance graphic and web designer with Australian government and international jobs under her belt.

2025 was incredibly challenging, and I learnt some critical business lessons to take into 2026. Want the goss about where I failed and how things need to change next year? Here it is.

Two bags of flour. One sells for $1.40 and the other sells for $7, a difference of 400%. Can you guess which is which, just by looking at them? And can you recreate this effect using Canva, AI, or Fiverr? Let’s run through the options!

People say that if you support a corporation, you support their CEO’s profits – but if you support a small business, you’re helping a family send their kids to school and put food on the table. I’m going to give you a sneak peek into what I do with your money after you’ve paid your design invoice – to give you some full behind-the-curtain transparency.

How much does a graphic designer cost? Well, it’s complex. Graphic design is a tricky profession to price, because visual art can be subjective – and that means pricing can be subjective, too. But that’s the thing – design isn’t just *art*. Design is artistic principles, applied with purpose, to